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Value Creation Consultations: What You Should Know

1:45 pm Wednesday, January 23

FCC Theatre

Photo of Anthony Parker


  • Anthony Parker
    Commissioner, Plant Breeders' Rights, Canadian Food Inspection Agency
  • Carla St. Croix
    Director, Innovation and Growth Policy Division, Agriculture and Agri-Food Canada

A Value Creation mechanism, initiated in the fall of 2018 by AAFC/ CFIA, will help attract new sources of investment in research and development of improved varieties, particularly in wheat. Ultimately, changes to the plant breeders’ rights will advance new plant varieties with higher yield, improved disease resistance, and better end-use characteristics supporting greater profitability and competitiveness for Canadian producers in the global marketplace. Join Anthony and Carla as they talk us through these consultations and how they will impact Canadian Farms.