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Marketing is a Four Letter Word

3:30 pm Tuesday, January 16

FCC Theatre



Grain marketing is never without it’s challenges. Whether it’s the wrong timing and panic selling, rallies during the growing season which mean taking on production risk, or a plethora of quality issues to deal with; grain marketing well has never been easy. Possibly the bane of most farm operations, more often than not marketing is where money is left on table. How do you manage price risk with production risk? The key is having a plan, and sticking to it.